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The IT C-Suite Is Getting Crowded… and Confusing!

  • Writer: Greg Miller
    Greg Miller
  • Jul 16
  • 2 min read
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Not that long ago, all things tech led to the CIO (or possibly the CTO). It was simple, really. There was one top tech role, and everyone knew where the buck stopped. Fast-forward to today, and we’ve added the Chief Digital Officer (CDO), Chief Innovation Officer (CInO), and Chief AI Officer (CAIO). There are also various combinations of these roles. At this rate, we’ll soon need a Chief Acronym Officer just to keep track.


To help keep clarify the C-Suite alphabet, here’s a semi-serious cheat sheet:


CIO (Chief Information Officer): Focus on infrastructure, security, enterprise apps, and keeping the data centers and servers from running and performing well.


CTO (Chief Technology Officer): Focused on tech strategy, platforms, Product R&D, and engineering. Can often be the architect of future systems.


CDO (Chief Digital Officer): Drives digital transformation and customer experience; they’re the reason your paper forms became mobile apps. Can be internal or external facing.


CInO (Chief Innovation Officer): In charge of what’s next - incubating new ideas, testing wild concepts, and politely asking for more budget.


CAIO (Chief AI Officer): Owns AI strategy, governance, ethics, and implementation. Basically the human responsible for making sure the machines don’t unionize.


Some companies may have more than one (or all) of these roles, so boundaries matter. Here’s how it aligns:


·      The CIO keeps the lights on.


·      The CTO builds the future.


·      The CDO reimagines the customer journey.


·      The CInO challenges the status quo.


·      The CAIO turns data into decisions—and hopefully not Skynet.


The bottom line: These roles don’t replace each other; they complement and challenge one another. It’s not a turf war, but it can become one. In small and medium-sized businesses, it's not uncommon for the CIO or CTO to absorb the other areas of responsibility.

 
 
 

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